Capital One really wants to give me a shitty credit card.
Above are most (but not all) of the credit card offers I have received from Capital One in the last 90 days. Almost 3 a week.
As time passes, they have become sneakier and sneakier. The envelopes which were once covered in logos change weekly and are now just plain white or manila. I guess most consumers have trained themselves to throw this kind of mail away without hesitation.
What puzzles me is this: What the hell is Capital One’s strategy with this insane amount of mailings? Is the goal to trick me? As if all they must do to close the sale is get me to open the envelope. ”You know what, those last 25 credit card offers didn’t convince me but this unmarked envelope is just so clever! You fooled me Capital One. Sign. Me. Up!”
What’s really been accomplished is I now have a strong opinion about a brand that I never previously cared about either way. I highly doubt it is the opinion they were going for.
I have one credit card and it is not from Capital One. I have never done any business with Capital One.
